The Positively Pizza Blog

Your one-stop resource for insights and tips related to pizza: making, eating, and selling it!


5 Loyalty Programs to Recognize and Thank Your Customers

[fa icon="calendar'] Nov 22, 2016 9:20:00 AM / by Dan Pecha posted in General Operations, Customer Service, Restaurant Marketing

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Restaurant success doesn’t happen in a vacuum. It undoubtedly takes commitment by owners/operators, management and the pizza team, but have you considered your customers’ role? 

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Pizza Shop Seasonal Menu Ideas: On-Trend Pies and Promotions

[fa icon="calendar'] Oct 11, 2016 2:07:06 PM / by Luke Siedow posted in Menus & Recipes, Restaurant Marketing

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According to Technomic’s 2016 Pizza Consumer Trend Report, 39% of patrons say that new and innovative pizza toppings are key to a good pizza and a great experience – a 6% jump from only two years ago.

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4 Questions to Ask Before Adding a New Location

[fa icon="calendar'] Jul 20, 2016 8:51:00 AM / by Dan Pecha posted in Restaurant Marketing

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When business is booming and there’s no sign of a slowdown, the first question that comes to an owner/operator’s mind is often, “Is it time to open a new location?”

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How Non-Traditional Marketing Keeps Pizzerias Competitive and Profitable

[fa icon="calendar'] May 11, 2016 8:25:00 AM / by Nick Charles posted in Restaurant Marketing

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The pizza business is a competitive one, made even more so with the use of social media campaigns and mobile technologies to capture the attention – and mindshare – of patrons. Are small to mid-size pizzerias at a disadvantage in the age of the big guys’ wide reach and the audiences’ increasingly short attention spans? Not necessarily.

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How to Build Your Pizzeria Business Using Social Media

[fa icon="calendar'] Mar 30, 2016 8:00:00 AM / by Nick Charles posted in Restaurant Marketing

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It’s estimated that at least 80% of people search for restaurants online. Building a strong social network for your pizzeria is a must-do to keep pace with competitors and to grow business.

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11 Pizzeria Profitability Tips for 2016

[fa icon="calendar'] Jan 6, 2016 8:00:00 AM / by Dan Pecha posted in General Operations, Restaurant Marketing

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With annual sales flirting with $40 billion and a recent spike in cultural popularity thanks partially to celebrity endorsements (and some of their high-visibility delivery pranks), it’s hard to believe that the U.S. pizza restaurant industry has reached the mature stage of it’s life cycle; however, that’s the reality.

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Recipes to Ring in the Holidays (and Ring Up Sales)

[fa icon="calendar'] Dec 9, 2015 8:00:00 AM / by Luke Siedow posted in Menus & Recipes, Restaurant Marketing

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With holiday fare everywhere, your pizzeria faces some stiff competition for the dining dollar. However, with a bit of ingenuity and a touch of holiday recipe magic, you could wrap up your “fare” share of holiday sales.

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